This Ad shows that American culture always is finding something that they wish they had that they don't or something they would like to change. In this ad, it shows a man that is pregnant while the woman gets to drink. This makes the public that see this ad wonder how they would feel in this "Absolute World." Wouldn't it be convenient if men could get pregnant? while the women could sit back and watch and drink, like some men actually do in reality. This ad mostly targets alcoholics or women who don't want to get pregnant because of reasons like they wouldn't be able to drink, or its hard to get their figure (like the women's figure in the picture) back afterwards. It appeals to alcoholics because if a women is an alcoholic, it can be hard for her to want to be pregnant if her husband and her want to have a baby because she would have to stop drinking for the baby's health. This might make someone buy their product because they like how they think, or the creativity put into this ad was enough for someone to want to buy the product. Maybe this could be some one's unconscious wish or fantasy, as strange as this might be someone may enjoy this product because of the thought that this could actually happen.
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